Finding Support as a Marketing Director at a Small to Mid-Size CPA Firm

As a marketing director at a small to mid-size CPA firm, it can feel like you’re on an island alone. You’re tasked with developing and executing marketing strategies, but oftentimes, most of the marketing budget is your salary. It’s essential to have support from other marketing professionals, someone who can be a sounding board for your ideas and help you identify blind spots. That’s where I come in. As a marketing consultant, I can provide support hourly, whether it’s helping you develop an SEO strategy or simply serving as a sounding board.

Why You Need a Sounding Board:

It’s tough to be a jack of all trades. Even if you’re great at developing marketing strategies, there are likely areas where you’re less familiar. As a sounding board, I can provide an outside perspective on your ideas and help you identify areas where you may need additional support. I can also guide industry best practices and help you stay up-to-date on the latest marketing trends.

Benefits of Working with a Marketing Consultant:

There are many benefits to working with a marketing consultant, including the following:

  1. Flexibility: I’m available hourly, so you can hire me only when you need support.
  2. Expertise: As a marketing consultant, I have experience working with various clients and industries. I can bring this experience to your firm and help you develop effective marketing strategies.
  3. Accountability: When you work with a marketing consultant, you have someone who can hold you accountable for achieving your marketing goals.
  4. Cost-effective: Hiring a marketing consultant hourly can be a cost-effective way to get the support you need without hiring a full-time employee.

Conclusion:

At small to mid-size CPA firms, marketing directors often find themselves on an island, responsible for developing and executing marketing strategies with little support. As a marketing consultant, I can serve as a sounding board for your ideas, help you develop effective marketing strategies, and provide guidance on industry best practices. With my help, you can take your firm’s marketing efforts to the next level and achieve your business goals.