Lauren Osborne

Digital Marketing for Attorneys: A Strategic Approach

One of the things I enjoy most as a Fractional CMO is digital marketing for attorneys. Creating a digital marketing campaign is very strategic, and the most fun is starting from ground zero with a blank slate to develop the plan. Here’s how we do it: Competitive Research & Keyword Analysis: The first step in […]

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Maximizing Your Online Presence with Long Beach Website Development Services

Effective website development can significantly impact your brand’s visibility and success, whether you’re a small local business or a growing company. At LHO & Co., we specialize in Long Beach website development services tailored to meet the unique needs of our clients. Here’s how we can help you create a powerful online presence. 1. Customized

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Social Media Marketing Services for Companies Under $10 Million: Best Practices on a Budget

As a Long Beach boutique marketing agency, we understand the challenges companies face with under $10 million in revenue regarding social media marketing. Balancing quality and cost-effectiveness is crucial. Here’s a guide to the best practices for social media marketing on a budget, focusing on Instagram, LinkedIn, and Facebook. 1. Define Clear Goals and Objectives

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Top Things to Look for in a Digital Marketing Agency (Especially on a Smaller Budget)

Choosing a digital marketing agency can be daunting, especially with a limited budget. You want to ensure you get the best value for your money without sacrificing quality or results. Here are the top things to look for when selecting a digital marketing agency that aligns with your financial constraints: 1. Transparent Pricing Transparency in

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The Power of Web Development for Law Firms. Elevate Your Online Presence

In today’s digital era, web development for law firms is a powerful tool. A robust online presence is essential for any law firm to attract and retain clients. As a boutique marketing agency based in Long Beach, California, with extensive experience in both CPA and law firms, I understand the unique needs of legal professionals.

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SEO Services by LHO & Co. A Guide to Optimizing Your Online Presence

As a boutique marketing agency focusing on SEO services based in Long Beach, California, with a background in CPA and law firms, I’ve seen firsthand the transformative power of Search Engine Optimization (SEO). Having been in the industry for over 14 years and operating independently for the past three years, I specialize in helping businesses

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Key Takeaways from HubSpot’s State of Marketing 2024 Report: What Professional Services Firms Need to Know

Having just read HubSpot’s State of Marketing 2024 report, I want to share some key takeaways that can significantly impact your marketing strategies and drive business growth, especially in the professional services space. Here’s what stood out: Personalized Experiences Drive Sales and Repeat Business According to the report, 75% of marketers believe that personalized experiences

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Proven Business Development Ideas for Accounting Professionals

With nearly 11 years of in-house experience as a marketing and business development director at an accounting firm, I’ve gained valuable insights into effective business development strategies that significantly boosted our revenue. Here are some key ideas that can help your firm grow: 1. Develop Niches Focusing on specific niches can greatly differentiate your firm

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The Secret to Successfully Marketing Your Accounting or Law Firm Practice

If you’re a CPA or an attorney, you likely want someone else to handle lead generation for your business. While outsourcing this task can be beneficial, remaining actively involved in the process is crucial. Here’s the secret to successfully marketing your accounting or law firm practice. Embrace a Hands-On Approach Many professionals desire a hands-off

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Long Beach Website Development Services: What LHO & Co. Offers

Choosing the right partner for your website development needs is crucial, especially in today’s digital age. At LHO & Co., we pride ourselves on offering comprehensive website development services that cater to the unique needs of businesses in Long Beach. Here’s a closer look at what we offer and why working with a local expert

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